Legal Question in Discrimination Law in California

I am a distributor of Horseshoe Pitching Equipment here in the US. I have 3 affiliates that make up our association, the IHDA or Independent Horseshoe Distributors Assn. We have been advertising in our National Magazine for some years, and now that a new President of the NHPA, National Horseshoe Pitchers Assn., has taken over, he has told the magazine editor not to allow us to advertise. He says that we are in conflict with the NHPA Game Related Sales Distributors, which the NHPA makes some money from. However, manufacturers of Horseshoe products are allowed to advertise. Our group has been singled out because we all used to belong to the NHPA Game Related group and left due to poor management. I explained to the President that this is like Nike telling Sports Illustrated that they can't allow Rebock to advertise in their magazine. Anyway, my question is, do we have any legal recourse? Are they breaking any laws, or discriminating?


Asked on 12/01/10, 7:38 pm

2 Answers from Attorneys

Michael Stone Law Offices of Michael B. Stone Toll Free 1-855-USE-MIKE

I'm sure there are commercially available mailing lists of horseshoe enthusiasts to whom you could send direct-mail ads.

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Answered on 12/06/10, 7:41 pm

It is possible that there is an anti-trust violation in this situation. More details would be required to make a reliable evaluation.

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Answered on 12/08/10, 12:33 pm


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