Responding to Office Actions Issued on Trademark Applications

By | August 31, 2011

An office action is a letter from the United States Patent and Trademark Office (USPTO) notifying the applicant of a problem with a trademark application.  In an office action, the U.S. government trademark examining attorney informs you, the applicant, of a specific problem with your application.  The problem could be anything from a technical error with your application… Read More »

Commercial Use Requirements for Filing a Trademark

By | January 21, 2011

An important requirement when filing your federal trademark is showing that you are “commercial using” the mark you want to register. The U.S. Patent and Trademark Office (USPTO) requires proof of “use” so that people do not attempt to register marks to just “reserve” them. 1.  How to prove “use” of a trademark. If you are filing a… Read More »

5 Reasons You Should Use a Trademark Attorney for Your Trademark Search and Registration

By | September 10, 2010

As a trademark attorney and the founder of Gerben Law Firm and TrademarkArmor.com, every day I hear from clients whose trademarks have been rejected by the U.S. Patent and Trademark Office (USPTO).  Many of these clients used one of the non-legal services for trademark registration offered via the Internet — with unfortunate results.  Because I feel so strongly… Read More »