Legal Question in Intellectual Property in Florida
trademark and dot.com company
I am interested in starting up a DBA- a dot.com company, and would greatly appreciate any input on the repercussions that would fall upon me. I am registering the name as a servicemark, and am curious if the only step is to fill out the application to register a trademark. I am also curious of any liability that would fall upon me if I was to proceed with my desire to set up my DBA (I will also file an application for registration of a fictitious name). Any feedback would be greatly appreciated
1 Answer from Attorneys
Re: trademark and dot.com company
You should get legal advice as to the best form of the business entity for you. Rarely does it make sense to do business as a sole proprietor - a corporation or limited liability company provides liability protection and may have some tax benefits. Without knowing the details of the business, I can't say what kinds of liabilities you might face - you need to discuss this with your lawyer. As for trademarks, it usually makes sense to obtain federal registration for your trade and service marks. State registrations are less useful. A lawyer can be a big help here, too, in making sure you get the right mark with the right scope, and that you don't infringe on the marks of others.