Legal Question in Business Law in Massachusetts
Can a business be prevented from identifying a competitor by name in a newspaper ad claiming to be less expensive, which may or may not be true?
Asked on 8/12/10, 1:31 pm
1 Answer from Attorneys
It depends, if the statement is false the statement can be forced to stop and may be a violation of advertising standards.
They can say we will beat so and so's price by 10% or you get X. And as long as they do that they are ok. these cases are generally difficult and expensive.
Answered on 8/17/10, 1:40 pm
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